»Æ½ð³ÇÍøÕ¾

±È±È¶«ÓëǧѰ¼²µÄ¡°ÉÌÒµµÛ¹ú¡±£ºÒ»¶Î±ùÓë»ðµÄMBA´«Ææ
ȪԴ£ºÖ¤È¯Ê±±¨Íø×÷ÕߣºÀîÖùÃú2026-03-06 22:01:16
wwwzqhsauikdwjbfkjabfwqr

µÚÒ»Õ£ºËÞÃüµÄÅÊÇ× £¬È¨Á¦µÄ?Æå¾Ö

ÔÚË­ÈËÉñÓëÈË¡¢Îä»êÓë¶·»ê²¢´æµÄÆæ»ÃÌìÏ¡ª¡ª¶·ÂÞ´ó½ £¬Îä»êµîÓÌÈçÒ»×ùΡ¶ëµÄɽÂÍ £¬¸©î«×ÅܿܿÖÚÉú¡£¶øÕâ×ùɽÂ͵ÄÕÆ¶æÕß £¬ÍùÍùÊÇË­ÈËʱ´ú×î¶¥¼âµÄÇ¿Õß¡£Ç§Ñ°¼² £¬ÕâλӵÓÐÌìʹÎä»ê £¬ÊµÁ¦Éî²»¿É²âµÄ½Ì»Ê £¬ËûµÄÃû×Ö×Ô¼º¾Í´ú±íמø¶ÔµÄȨÍþºÍÎÞÉϵÄÈٹ⡣¼´¼´ÊÇÕâÑùһλվÔÚȨÁ¦½ð×ÖËþ¼â¶ËµÄÈËÎï £¬ËûµÄÐÄÌïÉî´¦Ò²ÅÎÔ¸×ÅijÖÖÑÓÐø £¬Ä³ÖÖÄܹ»½«Îä»êµîµÄѤÀÃÍÆÏò¸üá¯ÁëµÄÆõ»ú¡£

ÔËÆøµÄ³ÝÂÖ £¬ÔÚ²»¾­Òâ¼ä £¬½«ÁíһλҫÑÛµÄÅ®ÐÔÍÆÏòÁËËûµÄÌìÏ¡ª¡ª±È±È¶«¡£ÕâλӵÓÐË«ÉúÎä»ê £¬ÏÈÌì׿¾ø £¬ÐÄ˼çÇÃܵÄÅ®×Ó £¬ËýµÄ·ºÆð £¬×Ô¼º¾ÍÊÇÒ»¿Å×ãÒÔº³¶¯Õû¸ö´ó½µÄ¾ÞÐÇ¡£ËýÓëǧѰ¼²µÄÍŽá £¬ÓëÆä˵ÊÇÁµ°®µÄÃÈÑ¿ £¬²»Èç˵ÊÇÒ»³¡È«ÐIJ߻®µÄ¡°ÉÌÒµÅÊÇס±¡£Îä»êµîÐèҪһλÄܹ»¼ÌÐø?ºÍ·¢»Ó¹â´óµÄ¼ÌÐø?ÈË £¬¶ø±È±È¶« £¬ÎÞÒÉÊÇË­ÈË×îºÏÊʵÄÈËÑ¡¡£

ǧѰ¼²¿´ÖÐµÄ £¬ÊÇËýÌåÄÚÔ̲صÄÖØ´óDZÄÜ £¬ÊÇËý¶ÔÎä»êµîδÀ´Éú³¤µÄÕ½ÂÔÑ۹⠣¬¸üÊÇÒ»ÖÖ½«Îä»êµî´òÔì³É²»¿Éº³¶¯¡°ÉÌÒµµÛ¹ú¡±µÄÒ°ÐÄ¡£

ÕⳡÅÊÇ× £¬ÔÚ±í?ÃæÉÏ¿´ £¬ÊÇÁ½¸öǿʢ¸öÌåΪÁËÀο¿ÊÆÁ¦¶ø¾ÙÐеÄÕ½ÂÔÐÔ½áÃË £¬µ«Æä±³ºó £¬È´ÊÇÒ»³¡¿°³Æ¡°MBA¼¶±ð¡±µÄÉÌÒµÔË×÷¡£ÈÃÎÒÃǰþ¿ªÕâ²ã»ªÃÀµÄÍâÒ £¬Ì½ÌÖÕⳡ?¡°ÅÊÇס±µÄÉî²ãMBA¼ÄÒå¡£

1.Õ½ÂÔͬÃËÓë×ÊÔ´ÕûºÏ£¨StrategicAlliance&ResourceIntegration£©

ÈκÎÀֳɵÄÉÌÒµµÛ¹ú £¬¶¼Àë²»¿ª¾«×¼µÄÕ½ÂÔͬÃË¡£Ç§Ñ°¼²Óë±È±È¶«µÄ?ÍŽá £¬¾ÍÊÇÎä»êµîÄÚ²¿Ò»´Î¼«ÖµÄ×ÊÔ´ÕûºÏ¡£Ç§Ñ°¼²´ú±í×ÅÎä»êµîÏÖÓеÄÅÓ¸ÅÂÔϵ¡¢ÉîÖ¿ÃØÎźͶ¥¼âµÄÎäÁ¦×ÊÔ´¡£¶ø±È±È¶« £¬Ôò´ú±í×ÅÐÂÉú´úµÄÖǻۡ¢Á¢ÒìµÄ¹ÜÀíÀíÄî £¬ÒÔ¼°Ëý×ÔÉíÄÇÓâԽͨÀýµÄË«ÉúÎä»êËù´øÀ´µÄÎÞÏÞ¿ÉÄÜÐÔ¡£

Õⳡ¡°ÅÊÇס±ÊµÖÊÉÏÊÇÒ»³¡È¨Á¦Óë×ÊÔ´µÄÔÙ·ÖÅÉ¡£Ç§Ñ°¼² £¬×÷Ϊ¡°CEO¡± £¬Ëû½«×Ô¼ºµÄȨÁ¦¡¢ÂÄÀúºÍ×ÊÔ´£¨Îä»êµîµÄÕûÌå¼Ü¹¹¡¢³¤ÀÏ»áµÄÖ§³Ö¡¢¶Ôµ×²ã»êʦµÄ¿ØÖÆÁ¦£©Çãб¸ø±È±È?¶« £¬ÈÃËýÓлú»á½Ó´¥ºÍѧϰÔõÑù¹ÜÀíÒ»¸öÖØ´óµÄ×éÖ¯¡£¶ø±È±È¶« £¬ÔòÒÔËýµÄÏÈÌ졢ѧϰÄÜÁ¦ºÍ¶ÔδÀ´µÄ¶´²ìÁ¦ £¬ÎªÕâ¸ö¹ÅÀϵÄ×é֯עÈëеĻîÁ¦¡£

Ëý×îÏÈÊӲ졢ѧϰ¡¢ÆÊÎöÎä»êµîµÄ?ÔË×÷ģʽ £¬²¢½«ÆäÓëËý×Ô¼º¶Ô¡°Æóҵı»®¡±µÄÃ÷È·ÏàÍŽá¡£

ËûÃÇÖ®¼äµÄ½»Á÷ £¬¾ø·Ç¼òÆÓµÄØøÙ³¶÷°® £¬¸üÏñÊÇÁ½Î»¶¥¼âÉÌÒµ¾ÞÍ·µÄÕ½ÂÔ¶Ô»°¡£Ç§Ñ°¼²Ïò±È±È¶«½ÌÊÚµÄÊÇ¡°¹Å°å¹¤Òµ¡±µÄı»®Ö®µÀ¡ª¡ªÔõÑùά³ÖÏÖÓÐÊг¡·Ý¶î £¬ÔõÑùÓÃÎäÁ¦ÕðÉ徺ÕùµÐÊÖ £¬ÔõÑùƽºâÄÚ²¿È¨Á¦¡£¶ø±È±È¶« £¬Ôò´Ó¸üºê¹ÛµÄ½Ç¶È £¬Ë¼Ë÷Îä»êµîµÄ¡°Êг¡¶¨Î»¡± £¬ËýÊӲ쵽»êʦÃǶԸü¹«Õý¡¢¸üÁÉÀ«µÄÉú³¤¿Õ¼äµÄÅÎÔ¸ £¬Ëý×îÏȹ¹ÏëÔõÑù½«Îä»êµî´ÓÒ»¸ö´¿´â?µÄȨÁ¦ÖÐÐÄ £¬×ª±ä?Ϊһ¸öÄܹ»ÎüÒý²¢Áôס¶¥¼âÈ˲ŵġ°È˲ſ⡱ºÍ¡°Á¢ÒìÆ½Ì¨¡±¡£

2.ÈËÁ¦×ÊÔ´µÄͶ×ÊÓë×÷Óý£¨Investment&CultivationofHumanCapital£©

ÔÚMBAµÄÀíÂÛÖÐ £¬ÈËÁ¦×ÊÔ´ÊÇÆóÒµ×îÃû¹óµÄ²Æ²ú¡£±È±È¶«ÓëǧѰ¼² £¬ÔÚÕâ·½ÃæÕ¹ÏÖ³öÁ˾ªÈ˵ġ°Ô¶¼û¡±¡£

ǧѰ¼² £¬×÷Ϊ½Ì»Ê £¬ËûÓµÓоø¶ÔµÄȨÁ¦È¥¾ò¿ÍºÍ×÷ÓýÓÐDZÁ¦µÄ»êʦ¡£Ëû²¢²»ÁߨÄÓÚ¸øÄÇЩËûÒÔΪÓмÛÖµµÄÈË»ú»á £¬²¢?¸øÓèËûÃÇ×ÊÔ´ºÍÖ§³Ö¡£ÕâÊÇÒ»ÖÖ¡°È˲ÅͶ×Ê¡± £¬Ä¿µÄÊÇΪÁËÀο¿Îä»êµîµÄʵÁ¦ £¬È·±£ÆäÔÚ´ó½Éϵľø¶ÔÓÅÊÆ¡£ËûµÄ?ÒªÁìÊÇ¡°¾«Ó¢»¯¡±ºÍ¡°¾üÊ»¯¡± £¬Í¨¹ýÑÏ¿áµÄÉóºËºÍѵÁ· £¬´òÔì³öÒ»ÅúÅúÖÒ³ÏÇÒǿʢµÄ»êʦ¡£

¶ø±È±È¶« £¬ËýËù¿´µ½µÄ £¬ÔòÊÇÒ»¸ö¸üÁÉÀ«µÄ?¡°È˲ÅÊг¡¡±¡£ËýÉîÖª £¬½ö½öÒÀÀµÎäÁ¦ÊÇÎÞ·¨ºã¾Ãά³ÖÒ»¸öµÛ¹úµÄ¡£Ò»¸öÕæÕýǿʢµÄ×éÖ¯ £¬ÐèÒªµÄÊÇÄܹ»Îª×éÖ¯´´Á¢¼ÛÖµµÄ¸÷·½ÃæÈ˲Å¡£Ëý×îÏȹØ×¢ÄÇЩӵÓÐÌØÊâÎä»ê¡¢ÌØÊâÏÈÌì £¬µ«¿ÉÄܱ»¹Å°åϵͳºöÊӵĻêʦ¡£Ëý»á×Ô¶¯È¥ÏàʶËûÃǵÄÐèÇó £¬ÊµÑéÓøüÈËÐÔ»¯µÄ·½·¨È¥Ö¸µ¼ËûÃÇ £¬ÉõÖÁÔÚÆáºÚ¸øÓèËûÃÇÐëÒªµÄ×ÊÖú¡£

ËûÃÇ¿´´ý¡°ÏÂÊô¡±µÄ̬¶È £¬ÔÚijÖÖˮƽÉÏÒ²ÊÇÒ»ÖÖ¡°ÈËÁ¦×ÊÔ´¹ÜÀí¡±µÄÌåÏÖ¡£Ç§Ñ°¼²ÇãÏòÓÚ¡°Ö¸Áîʽ¡±¹ÜÀí £¬Ç¿µ÷Ìý´ÓºÍÖ´ÐС£¶ø±È±È¶« £¬Ôò×îÏÈÕ¹ÏÖ³ö¡°¼¤ÀøÊ½¡±ºÍ¡°¸³ÄÜʽ¡±µÄ¹ÜÀíÆø¸Å £¬ËýÃ÷È·ÔõÑù¾ò¿ÍÿСÎÒ˽¼ÒµÄ?DZÁ¦ £¬²¢ÈÃËûÃÇΪÅäºÏµÄÄ¿µÄ¶øÆð¾¢¡£Ëý¶ÔǧØðÑ©µÄ×÷Óý £¬ËäÈ»´ø×ÅÖØ´óµÄÇéÐ÷ £¬µ«´ÓÉÌÒµ½Ç¶È¿´ £¬ÕâÎÞÒÉÊÇÒ»Ïî¶Ô¡°Î´À´½Ó°ôÈË¡±µÄ¾Þ¶îͶ×Ê £¬ËýÊÔͼ½«×Ô¼ºËùÓеÄÉÌҵ֪ʶºÍ¹ÜÀíÂÄÀú £¬Çã×¢ÔÚÕâ¸öËýÒÔΪÄܹ»¼ÌÐøËý¡°ÉÌÒµµÛ¹ú¡±µÄÅ®¶ùÉíÉÏ¡£

3.Êг¡ÆÊÎöÓ뾺Õù²ß?ÂÔ£¨MarketAnalysis&CompetitiveStrategy£©

Ò»¸öÀֳɵįóÒµ £¬±ØÐèʱ¿Ì¼á³Ö¶ÔÊг¡µÄÃôÈñ¶´²ì £¬²¢?ÖÆ¶©ÓÐÓõľºÕùÕ½ÂÔ¡£±È±È¶«ºÍǧѰ¼² £¬ËäÈ»Éí´¦²î±ðµÄ?¹ÜÀí½×¶Î £¬µ«¶¼ÔÚ¸÷×ÔµÄά¶ÈÉϾÙÐÐ×Å¡°Êг¡?ÆÊÎö¡±¡£

ǧѰ¼²ÃæÁÙµÄÊг¡ £¬ÊÇÒ»¸öÒÔÎäÁ¦Îª×𠣬ÒÔ»êʦʵÁ¦ÎªÈ¨ºâ±ê×¼µÄ´ó½¡£ËûµÄ¾ºÕùµÐÊÖ £¬ÊǸ÷¸öÍõ¹ú¡¢×ÚÃÅ £¬ÒÔ¼°ÆäËû¿ÉÄÜÍþвµ½Îä»êµîͳÖεÄÊÆÁ¦¡£ËûµÄ¾ºÕùÕ½ÂÔ £¬ÊÇ¡°¸ßѹÍþÉ塱ºÍ¡°ÓÅÊÆ¹¥»÷¡±¡£Ëûͨ¹ýչʾÎä»êµîµÄǿʢʵÁ¦ £¬ÈÃDZÔڵľºÕùÕßÍû¶øÈ´²½?¡£Ò»µ©·ºÆðÌôÕ½Õß £¬Ëû»á¾ø²»?ÓÌÔ¥µØ¶¯ÓÃÎäÁ¦ £¬ÒÔÀ×öªÊֶν«Æä´Ý»Ù¡£

ÕâÊÇÒ»Öֵ䷶µÄ¡°·ÀÓùÐÔ¡±ºÍ¡°½ø¹¥ÐÔ¡±²¢´æµÄ¾ºÕùģʽ £¬½¹µãÔÚÓÚ¡°Àο¿ÏÖÓÐÊг¡·Ý¶î¡±ºÍ¡°Ïû³ýDZÔÚÍþв¡±¡£

¶ø±È?±È¶« £¬ÔÚ¼ÌÐøÇ§Ñ°¼²µÄÒâÖ¾ £¬ÒÔ¼°Ëý×ÔÉí¶ÔÕâ¸öÌìϵÄÊÓ²ìÖ®ºó £¬Ëý¿´µ½Á˸üÉîÌõÀíµÄ?¡°Êг¡ÐèÇ󡱺͡°Ç±ÔÚ¾ºÕù¡±¡£Ëý·¢Ã÷ £¬´¿´âµÄÎäÁ¦Ñ¹ÖÆ £¬²¢²»¿ÉÓ®µÃÈËÐÄ £¬Ò²ÎÞ·¨½¨ÉèÆðÒ»¸öÕæÕýÎȹ̵ÄͳÖΡ£Ëý×îÏÈ˼Ë÷ £¬Îä»êµîÔõÑù²Å»ª³ÉΪ´ó½ÉÏ¡°×îÊܽӴý¡±ºÍ¡°×îÓÐÎüÒýÁ¦¡±µÄ?×éÖ¯¡£

Ëý»á¹Ø×¢ÆäËûÊÆÁ¦ÊÇÔõÑùÉú³¤×³´óµÄ £¬ËûÃÇÎüÒýÈ˲ŵķ½·¨ £¬ÒÔ¼°ËûÃÇÓëÃñÖÚÖ®¼äµÄ¹ØÏµ¡£

ËýµÄһЩսÂÔ £¬ÉõÖÁ¿ÉÒÔ˵ÊÇ¡°Ç㸲ÐÔ¡±µÄ¡£ÀýÈç £¬Ëý¶Ô¡°³ÉÉñ֮·¡±µÄÑо¿ £¬²»ÔÙ½ö½öÊÇ×·Çó¸öÌåÁ¦Á¿µÄÌáÉý £¬¶øÊÇÊÔͼΪËùÓÐÓÐDZÁ¦µÄ»êʦÌṩһÌõ¡°ÌáÉýͨµÀ¡±¡£ÕâÊÇÒ»ÖÖ¡°²î±ð»¯¾ºÕù¡± £¬ËýÊÔͼͨ¹ýÌṩ¡°Î¨Ò»ÎÞ¶þ¡±µÄ²úÆ·£¨³ÉÉñµÄ»ú»á£© £¬À´ÎüÒýÄÇЩ׷Çó¸ü¸ßÄ¿µÄµÄÈ˲Å¡£

Ëý¶Ô¡°ÉóºËÖÆ¶È¡±µÄˢР£¬Ò²ÌåÏÖÁËËý¶Ô¡°¿Í»§ÐèÇó¡±£¨»êʦµÄÉú³¤ÐèÇ󣩵ÄÖØÊÓ¡£

ÔÚǧѰ¼²µÄ½ÌÓýÏ £¬±È±È¶«Ñ§»áÁËÔõÑùÔËÓÃȨÁ¦ £¬ÔõÑùά³ÖÖÈÐò £¬ÔõÑù¾ÙÐС°¸ß²ãÃæµÄÕ½ÂԽṹ¡±¡£¶ø±È±È¶« £¬ÔòÔÚǧѰ¼²µÄ¡°ÉÌÒµµÛ¹ú¡±»ù´¡ÉÏ £¬×îÏÈ×¢Èë¸ü¾ßǰհÐԵġ°ÉÌҵͷÄÔ¡± £¬Ëý²»µ«ÒªÎ¬³ÖÕâ¸öµÛ¹ú £¬¸üÒª½«ÆäÉú³¤×³´ó £¬³ÉΪһ¸öÕæÕýÄܹ»ÒýÁìʱ´ú³±Á÷µÄ¡°ÉÌÒµ¾ÞÍ·¡±¡£

Õâ¶Î¡°±ùÓë»ð¡±µÄÍŽá £¬ÎªØÊºóµÄ¹ÊÊÂÂñÏÂÁË·ü±Ê £¬Ò²ÎªÎÒÃÇÕ¹ÏÖÁËÒ»·ùºë´óµÄ¡°MBAÉÌÒµµÛ¹ú¡±µÄ³ûÐΡ£

µÚ¶þÕ£ºÈ¨Á¦¡¢ÇéÐ÷ÓëÉÌÒµÂ×ÀíµÄ?½çÏß

±È±È¶«ÓëǧѰ¼²µÄ¹ØÏµ £¬Ô¶·Ç¼òÆÓµÄÉÌÒµºÏ×÷»òÕ½ÂÔͬÃË¿ÉÒÔ¹éÄÉ×ۺϡ£ÔÚÕⳡºë´óµÄ¡°MBAÉÌÒµ²©ÞÄ¡±ÖÐ £¬ÇéÐ÷µÄ¾À¸ð¡¢ÈËÐÔµÄÕõÔú £¬ÒÔ¼°¶ÔÉÌÒµÂ×ÀíµÄÄ£ºý½çÏß £¬ÅäºÏÆ×дÁËÒ»ÇúÖØ´ó¶øÉî¿ÌµÄÀÖÕ¡£ËûÃǵÄÿһ´Î¾öÒé £¬Ã¿Ò»´Î»¥¶¯ £¬¶¼¿ÉÄÜÇ£Éæµ½ÖØ´óµÄÀûÒæ £¬Ò²¿ÉÄÜ´¥?¼°µ½×îÉîµÄÉËÍ´¡£

1.ÇéÐ÷Çý¶¯µÄÉÌÒµ¾öÒ飨Emotion-DrivenBusinessDecisions£©

ÔÚÉÌÒµÌìÏÂÀï £¬ÀíÐÔÍùÍùÊÇÖ÷µ¼¡£¹ØÓڱȱÈ?¶«ºÍǧѰ¼²¶øÑÔ £¬ÇéÐ÷ÒòËØÈ´ÊÎÑÝÁËÖÁ¹ØÖ÷ÒªµÄ½ÇÉ« £¬ÉõÖÁÔÚijЩʱ¿Ì £¬³ÉΪÁËÇý¶¯ËûÃÇÉÌÒµ¾öÒé?µÄ½¹µã¶¯Á¦¡£

ǧѰ¼²±ÈÕձȶ«µÄÇéÐ÷ £¬²ôÔÓÁËÕ¼ÓÐÓû¡¢¿ØÖÆÓû £¬ÒÔ¼°Ò»ÖÖ¶Ô¡°ÍêÉÆ¼ÌÐøÈË¡±µÄÀíÏ뻯ͶÉä¡£Ëû±ÈÕձȶ«µÄ¡°ÉÌÒµ×÷Óý¡± £¬ºÜºéÁ÷ƽÉÏÊÇΪÁËÈÃËýÉú³¤Îª×Ô¼ºÆÚÍûÖеÄÑù×Ó £¬Ò»¸öÄܹ»ÍêÈ«¼ÌÐø?²¢ÑÓÐøËûÒâÖ¾µÄǿʢ±£´æ¡£ÕâÖÖÇéÐ÷µÄͶÈë £¬Ê¹µÃËûÔÚ¸øÓè±È±È¶«×ÊÔ´ºÍÖ¸µ¼Ê± £¬Ô½·¢È«Á¦ÒÔ¸° £¬ÉõÖÁ²»ÁßÎþÉüһЩ¡°¶ÌÆÚÀûÒæ¡± £¬À´»»È¡±È±È¶«µÄÉú³¤ºÍ¶ÔÆäµÄ¡°Öҳϡ±¡£

¶ø±È±È¶« £¬ËäȻͬÑù±³¸º×ż«ÖصÄÔðÈκͶÔȨÁ¦µÄÅÎÔ¸ £¬µ«ËýÐÄÌïµÄÇéÐ÷ £¬ÓÈÆäÊǶԺ¢×ÓµÄĸ°® £¬ÒÔ¼°¶ÔÒÑÍùÒõÓ°µÄÖØ´óÇéÐ÷ £¬Ò²Éî¿ÌµØÓ°ÏìÁËËýµÄÉÌÒµ¾öÒé¡£Ëý¶ÔǧØðÑ©µÄ×÷Óý £¬¼ÈÓС°¼Ò×åÆóÒµ¼ÌÐøÈË¡±µÄ?ÉÌÒµ¿¼Á¿ £¬¸üÓÐ×÷ΪĸÇ׵įÚÅκͱ £»¤¡£ÕâÖÖÇéÐ÷µÄ½»Ö¯ £¬Ê¹µÃËýÔÚ´¦Öóͷ£¡°¼ÌÐøÈË¡±ÎÊÌâʱ £¬ÏԵøñÍâÖØ´óºÍì¶Ü¡£

Ëý¿ÉÄÜÓÉÓÚ¶ÔǧØðÑ©µÄ± £»¤Óû £¬¶øÔÚijЩÉÌÒµ¾öÒéÉϱäµÃÔ½·¢ÉóÉ÷ £¬ÉõÖÁÑ¡ÔñÎþÉüһЩ¡°ÑÛǰÀûÒæ¡± £¬ÒÔÈ·±£ËýºÍÅ®¶ùµÄÇå¾²¡£

¸üÉîÌõÀíµÄ £¬ÊǶԡ°Áµ°®¡±µÄŤÇúºÍÅâ³¥¡£Ç§Ñ°¼²±ÈÕձȶ«µÄ¡°°®¡± £¬¸ü¶àµÄÊÇÒ»ÖÖȨÁ¦ÏµÄÕ¼ÓС£¶ø±È±È¶« £¬ÔÚÂÄÀúÖØÖØÎ£ÏÕºó £¬Ëý¶Ô¡°°®¡±µÄ?Ã÷È·ºÍ×·Çó £¬Ò²±äµÃÔ½·¢ÖØ´ó¡£Ëý¿ÉÄܻὫ¶Ô¡°ÕæÖ¿ÇéÐ÷¡±µÄÅÎÔ¸ £¬Í¶Éäµ½¶Ô¡°ÖÒ³ÏÏÂÊô¡±µÄ×÷ÓýÉÏ £¬»òÕß¶Ô¡°Ç¿¶¦Á¦´ó¾ÙÁ¿¡±µÄ×·ÇóÖÐ £¬ÒÔ´ËÀ´Ìî²¹ÐÄÌïµÄ¿ÕÐé¡£

ÕâЩÇéÐ÷ÉϵÄÇý¶¯ £¬Ê¹µÃËûÃÇÖ®¼äµÄ¡°ÉÌҵ̸ÅС± £¬¾­³£Åãͬ×ÅСÎÒ˽¼ÒÇéÐ÷µÄÉý³Á £¬ÔöÌíÁ˾öÒéµÄ²»È·¶¨ÐÔ £¬Ò²ÈÃÕⳡ¡°ÉÌÒµ²©ÞÄ¡±³äÂúÁËÏ·¾çÐÔ¡£

2.ȨÁ¦ÔË×÷Óë¡°ÄÚ²¿?¿ØÖÆ¡±£¨PowerDynamics&InternalControl£©

ÈκÎÖØ´óµÄÉÌÒµµÛ¹ú £¬¶¼ÃæÁÙ×Å¡°ÄÚ²¿¿ØÖÆ¡±µÄÌôÕ½¡£Îä»êµî×÷Ϊһ¸ö¼¯È¨Ê½µÄ×éÖ¯ £¬ÆäÄÚ²¿µÄȨÁ¦ÔË×÷ £¬ÊÇά³Ö?Îȹ̺ÍÍÆ¶¯Éú³¤µÄÖ÷Òª»·½Ú¡£

ǧѰ¼²×÷ΪǰÈÎ½Ì»Ê £¬ËûÁôϵÄ?ȨÁ¦½á¹¹ £¬ÊÇ¡°¾«Ó¢Ö÷Ò塱ºÍ¡°¾ø¶ÔȨÍþ¡±µÄÍŽá¡£Ëû¶Ô³¤ÀÏ»áµÄÕÆ¿Ø £¬¶Ô¸÷Ê±ÊÆÁ¦µÄÖÆºâ £¬×é³ÉÁËËû¡°ÄÚ²¿¿ØÖÆ¡±µÄ½¹µã¡£Ëûͨ¹ý¸øÓ賤ÀÏÃÇ×ã¹»µÄÀûÒæºÍȨÁ¦ £¬À´»»È¡ËûÃǵÄÖ§³Ö £¬Í¬Ê±ÓÖʹÓÃËûÃÇÖ®¼äµÄÖÆºâ £¬À´±ÜÃâÈκÎÒ»·½ÊÆÁ¦¹ýÓÚǿʢ¡£

ËûµÄÒªÁìÊÇ¡°¶÷Íþ²¢Ê©¡± £¬¼ÈÓп佱 £¬Ò²Óд¦·Ö¡£

±È±È¶«ÉÏλºó £¬Ëý¼ÌÐøÁËǧѰ¼²µÄȨÁ¦ÏµÍ³ £¬µ«Ëý²¢Î´¼òÆÓµØ¸´ÖÆ¡£Ëý×îÏȶԡ°ÄÚ²¿¿ØÖÆ¡±¾ÙÐС°ÓÅ»¯Éý¼¶¡±¡£ËýÉîÖª £¬Ò»¸öÕæÕýµÄÉÌÒµµÛ¹ú £¬²»?½ö½öÐèÒªÍⲿµÄÍþÉå £¬¸üÐèÒªÄÚ²¿µÄÄý¾ÛÁ¦ºÍЭͬÐÔ¡£Ëý×îÏÈʵÑé¸üϸÄ廯µÄ¹ÜÀí £¬ÀýÈç £¬Ëý¶Ô¡°Ç鱨ϵͳ¡±µÄÖØÊÓ £¬ÒÔ¼°¶Ô¡°½ûÎÀ¾ü¡±µÄˢР£¬¶¼ÊÇΪÁ˸üºÃµØÕÆÎÕÎä»êµîÄÚ²¿µÄÐÅÏ¢Á÷¶¯ £¬ÒÔ¼°¶ÔDZÔÚΣº¦µÄÌáǰԤ¾¯¡£

Ëý¶Ô¡°ÆðÒåÕß¡±µÄ´¦Öóͷ£ £¬¸üÊÇÌåÏÖÁËËýÀäÄ®¶ø¸ßЧµÄ?¡°ÄÚ²¿¿ØÖÆ¡±ÊֶΡ£ÎÞÂÛÊǶԾչí¶þλ¶·ÂÞµÄÇÉÃîʹÓà £¬ÕÕ¾É¶ÔÆäËûÐÄ»³²»¹ìÕßµÄѸËÙɨ³ý £¬¶¼Õ¹ÏÖÁËËý×÷Ϊ¡°CEO¡±µÄ¼á¾öºÍÎÞÇé¡£ËýÉîÚÏ¡°ÉÌÒµ¾ºÕù¡±µÄ²Ð¿áÐÔ £¬Ò²Ã÷È·¡°ÄÚ²¿Îȹ̡±ÊÇÍⲿÀ©ÕŵĻù´¡¡£Ëý»áʹÓá°ÀûÒæÓÕ»ó¡±À´Êº²òÈËÐÄ £¬Ò²»áÓá°ÑÏËà´¦·Ö¡±À´ÕðÉåÄÇЩÓÐÒìÐĵÄÈË¡£

Ëý¶Ô¡°Öҳϡ±µÄ½ç˵ £¬ÊÇ»ùÓÚ¶ÔÎä»êµîµÄТ˳ £¬¶ø·ÇСÎÒ˽¼ÒÇéÐ÷¡£

3.Æ·µÂ½çÏßµÄÄ£ºýÓëÖØËÜ£¨Blurring&ReshapingofMoralBoundaries£©

ÔÚȨÁ¦ÓëÀûÒæµÄäöÎÐÖÐ £¬Æ·µÂ½çÏßÍùÍù±äµÃÄ£ºý²»Çå¡£±È?±È¶«ÓëǧѰ¼² £¬ËûÃÇΪÁËʵÏÖ¸÷×ÔµÄÄ¿µÄ £¬ÎªÁËÀο¿Îä»êµîµÄ¡°ÉÌÒµµÛ¹ú¡± £¬²»¿É×èÖ¹µØ´¥ÅöÉõÖÁ¿çÔ½ÁËijЩ¹Å°åÒâÒåÉÏµÄÆ·µÂµ×Ïß¡£

ǧѰ¼²ÔÚ¿´´ý±È±È¶«µÄÀú³ÌÖÐ £¬ÆäÐÐΪÒѾ­ÉæÏÓ¡°Ç¿ÖÆ¡±ºÍ¡°²»×ðÖØ¡±¡£Ëû¶ÔÅ®ÐԵġ°Õ¼ÓÐÓû¡± £¬ÒÔ¼°ÎªÁËȨÁ¦²»ÔñÊֶεÄ?×ö·¨ £¬ÒѾ­Æ«ÀëÁËÕý³£µÄÉÌÒµÂ×Àí¡£ËûµÄ¡°ÉÌÒµÀíÄ £¬¸ü¶àµÄ?Êǽ¨ÉèÔÚ¡°ÂӶᡱºÍ¡°Õ¥È¡¡±µÄ»ù´¡ÉÏ £¬ÊÇÒ»ÖÖ¡°ÁãºÍ²©ÞÄ¡±µÄÍ·ÄÔģʽ¡£

±È±È¶« £¬ËäÈ»ÔÚÐí¶à·½ÃæÌåÏÖ³ö±ÈǧѰ¼²¸üÇ¿µÄ¡°ÉÌÒµÖǻۡ±ºÍ¡°¾ÃÔ¶Ñ۹⡱ £¬µ«ÎªÁ˵ִïÄ¿µÄ £¬ËýÒ²Õ¹ÏÖ³öÁËÀäÄ®ºÍ²»ÔñÊֶεÄÒ»Ãæ¡£Ëý¶Ô¡°Ç鱨?µÄ?ËѼ¯¡± £¬¶Ô¡°Ç±ÔÚÍþвµÄɨ³ý¡± £¬¶Ô¡°ÎþÉüËûÈËÀûÒæ¡±µÄÔËÓà £¬¶¼ÏÔʾ³öËý¶Ô¡°ÉÌҵЧ¹û¡±µÄ¼«ÖÂ×·Çó £¬¶øºöÂÔÁËÀú³ÌÖÐµÄÆ·µÂ¿¼Á¿¡£

Ëý¶Ô¡°Éñλ¡±µÄÅÎÔ¸ £¬¶Ô¡°Á¦Á¿¡±µÄ×·Çó £¬ÉõÖÁÈÃËý×ßÉÏÁËÒ»Ìõ³äÂúÎþÉüºÍÍ´¿àµÄõè¾¶¡£

Õⳡ¡°MBAÉÌÒµ´«Ææ¡±µÄÌØÊâÖ®´¦ÔÚÓÚ £¬Ëü²»µ«½öÊǹØÓÚÕ½ÂԺͼ¼ÇÉ £¬¸üÊǹØÓÚÈËÐÔµÄÖØ´óÐÔºÍÔÚ¼«¶ËÇéÐÎϵÄÑ¡Ôñ¡£±È±È¶«ÓëǧѰ¼² £¬ËûÃǼÈÊÇȨÊõµÄ²ÙÅÌÊÖ £¬Ò²ÊÇÇéÐ÷µÄÇôͽ¡£ËûÃǵĹÊÊ £¬ÈÃÎÒÃÇ˼Ë÷£ºÔÚ×·ÇóÉÌÒµµÛ¹ú¼«ÖµÄѤÀÃʱ £¬Æ·µÂµÄ½çÏßÔÚÄÇÀΪÁËÀÖ³É £¬ÎÒÃÇÔ¸ÒâÖ§¸¶ÔõÑùµÄ¼ÛÇ®£¿ËûÃǵġ°²»ÒàÀÖºõ¡± £¬²¢·Ç¼òÆÓµÄ¿ìÀÖ £¬¶øÊÇÒ»ÖÖÔÚȨÁ¦¡¢ÇéÐ÷¡¢ÔðÈκÍÒ°ÐĽ»Ö¯ÖÐ £¬Ò»Ö±Ì½Ë÷ºÍÕõÔúµÄÉúÑÄ״̬¡£

ËûÃÇÓÃ×Ô¼ºµÄ·½·¨ £¬ÖØËÜÁË¡°ÉÌÒµÂ×Àí¡±µÄ½ç˵ £¬Ò²ÎªºóÈËÁôÏÂÁËÎÞ¾¡µÄ˼Ë÷¡£

ÔðÈα༭£º ÀîÖùÃú
ÉùÃ÷£ºÖ¤È¯Ê±±¨Á¦ÕùÐÅÏ¢ÕæÊµ¡¢×¼È· £¬ÎÄÕÂÌá¼°ÄÚÈݽö¹©²Î¿¼ £¬²»×é³ÉʵÖÊÐÔͶ×ʽ¨Òé £¬¾Ý´Ë²Ù×÷Σº¦×Ôµ£
ÏÂÔØ¡°Ö¤È¯Ê±±¨¡±¹Ù·½APP £¬»ò¹Ø×¢¹Ù·½Î¢ÐŹ«ÖںŠ£¬¼´¿ÉËæÊ±Ïàʶ¹ÉÊж¯Ì¬ £¬¶´²ìÕþ²ßÐÅÏ¢ £¬ÕÆÎղƲú»ú»á¡£
ÍøÓÑ̸ÂÛ
µÇ¼ºó¿ÉÒÔ½²»°
·¢ËÍ
ÍøÓÑ̸ÂÛ½ö¹©Æä±í´ïСÎÒ˽¼Ò¿´·¨ £¬²¢²»Åúע֤ȯʱ±¨Ì¬¶È
ÔÝÎÞ̸ÂÛ
ΪÄãÍÆ¼ö
ÍøÕ¾µØÍ¼